Proactive Sales Manager (MICE) - Hotel Company - Reading- Up To 46K + BenefitsMon - FriIMMEDIATE START

We are currently recruiting a dynamic and proactive Sales Manager - MICE to target corporate group business across this great hotel company in Reading.This role demands a strategic self-starter who understands the hotel hospitality landscape and can build strong relationships with corporate MICE clients. The successful candidate will be responsible for identifying, converting, and managing new corporate MICE accounts, with a particular focus on high-yield opportunities. Regular travel within the UK for trade shows, sales missions, and client meetings is a core part of this role.

Key Responsibilities:

Proactive Sales and Business Development

Actively identify and secure new MICE business from corporate clients, including finance, legal, consultancy, and global brands.

Prospect new opportunities via client meetings, cold calls, networking, and industry events.

Represent both hotels at domestic and international MICE trade shows and exhibitions (e.g. IMEX, IBTM, The Meetings Show).

Build strong partnerships with event planners, DMCs, and PCOs.

Leverage knowledge of the London corporate market to grow market share and revenue.

Account Management

Manage a portfolio of MICE accounts, ensuring relationship development, revenue growth, and client satisfaction.

Plan and host site inspections, FAM trips, and client entertainment as required.

Work collaboratively with the Events, Revenue, and Marketing teams to ensure seamless event execution and brand alignment.

Maintain accurate reporting and pipeline updates in CRM systems.

Candidate Profile:

Essential:

Minimum 2/3 years in proactive MICE sales within the hotel market.

Be able to work within a small team and indivuadullyStrong network and understanding of the corporate MICE landscape in London.

Be able to build strong relationships and follow through with leadsConfident in face-to-face sales, pitching, negotiating, and closing new business.

MUST be willing to travelWorking closely with the Director Of Sales and MDWilling and able to travel regularly, including overnight and national trips.

Good knowledge of the hotel Sales MarketHighly motivated, goal-oriented, and experienced in managing multiple priorities.

CRM proficient (e.g., Delphi.fdc, Opera, Salesforce).

Desirable:

Degree in Hospitality, Business, or related field

Multi-property proactive sales experience within hotels

Fluency in additional language(s)

Familiarity with corporate clientele and luxury service standards

What We Offer:

Competitive base salary with uncapped commission

Luxury perks including complimentary stays, FandB discounts, and wellness benefits

National travel and representation at global MICE events

Career development within the hotel group

Exposure to high-value corporate accounts across this great hotel company

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