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Permanent

Digital Account Manager

London
money-bag Negotiable
77BC5D52C51EA826E92448B1C27CD483
Posted Yesterday

Digital Account Manager u2013 TescoAbout WPP MediaWPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.WPP Media is WPPu2019s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.comAbout EssenceMediacom : A Leading WPP Media BrandEssenceMediacom :EssenceMediacom is a new breed of media agency. Grounded in analytics and insights and powered by data and technology, we believe in the power of media and creative to drive breakthroughs for the worldu2019s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy u2014 built on data and technology, built for people and algorithms, built around diverse schools of thought, built to test and learn at scale, and, crucially, built to evolve.Role Summary and ImpactWe are looking for a digital specialist across d isplay and p rogrammatic to continue their career as u00A0 Account u00A0 Manager . u00A0 This person u00A0 will u00A0 assume u00A0 day-to-day u00A0 responsibility u00A0 and strategic digital planning across the d isplay and p rogrammatic space for Tesco , and will be responsible for the planning and digital activation of key campaigns across the Tesco group.This person will be required to develop strong relationships with clients, suppliers, u00A0 and other stakeholders , u00A0 becoming a u00A0 trusted u00A0 voice for all things d isplay and p rogrammatic . u00A0 As such the ideal candidate is someone with u00A0 extensive knowledge of digital advertising across key platforms .

A closer lookYou hold excellent knowledge of the UK u00A0 d igital media u00A0 landscape and are well-versed in u00A0 planning and activating across u00A0 digital media. u00A0 You have strong communication and project management skills and can engage with stakeholders effectively. You will also work closely with other media specialists to u00A0 oversee delivery of u00A0 an integrated plan, often taking the lead in using digital/social u00A0 to link other media channels and understanding how other media plans fit in the system. u00A0

You u00A0 will be responsible for delivering exceptional and exciting u00A0 digital work as well as the output of a u00A0 manager u00A0 for a u00A0 team of planners .u00A0Key Responsibilities:

Client u00A0 and Partner u00A0 ManagementResponsible for u00A0 delivering on u00A0 the over-arching d isplay and p rogrammatic strategy across the account(s) and ensuring this ties in with the wider digital and comms strategy.Acting as u00A0 a u00A0 key digital point-of-contact for your specific client(s) ensuring their continuing confidence in the quality of the team and agencyu2019s digital output.Demonstrating u00A0 a u00A0 deep u00A0 understanding of the media and technology developments that influence u00A0 your u00A0 clientu2019s business. Able to identify opportunities to test and innovate in the d isplay and p rogrammatic space, presenting these opportunities to stakeholders and securing client backing.Managing internal and external stakeholders to ensure multiple projects can be delivered simultaneously and to the required standard.Building and maintaining relationships with the key media partners and tech platforms .u00A0Campaign ManagementOverseeing the production of comprehensive digital media plans (+ supporting material) that align with clientu2019s objectives and KPIs. Able to clearly articulate the rationale for proposed campaign tactics (channels, budget, audience, formats etc.) and present these back, u00A0 both to internal and external stakeholders.Responsible for the end-to-end setup (from brief to end of campaign report) of digital campaigns across all relevant platforms /partners, working with 3 rd party vendors and in-house programmatic teams to ensure accurate setup of campaigns .Responsible for maintaining the standard of regular quality assurance (QA) checks undertaken by u00A0 those u00A0 working on the account to ensure campaigns are set up to defined best practice standards (and helping to evolve these best-practices as necessary).Working with team to ensure the standard and accuracy of weekly/monthly campaign performance reports. u00A0 Leading u00A0 client calls on a regular basis and supporting the u00A0 wider u00A0 team to present results as necessary.Ensuring all performance commentary delivers valuable insight and recommendations to clients. Working with the team to identify trends and recommend actions to capitalise/mitigate these trends as necessary.Ensuring the standard of end-of-campaign reporting and quarterly/annual reviews. Leading standalone research projects as required by the client.u00A0Operational ExcellenceIdentify opportunities to test and innovate in the digital space. Presenting these opportunities to stakeholders and securing client backing. u00A0 Developing these into initiatives that can be used to further evolve the standard and efficiency of digital buying across the wider team.Developing tailored testing/learning agendas for clients that drive clear and actionable insight.Working closely with planning team + other channel specialists to ensure our digital activity compliments and enhances the wider marketing mix.Collaborating on thought-leadership pieces and POVs for the agency .Responsible for the u00A0 accurate u00A0 and effective management of agency finance processes. u00A0 Ensuring the immediate team fulfil the mandatory finance process in a timely and accurate manner to ensure prompt payment/invoicing and minimise finance queries.u00A0Skills and ExperienceAt WPP Media , we believe in the power of our culture and our people. Itu2019s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP and WPP Media u2019s shared core value s:Be Extraordinary by Leading Collectively to Inspire transformational Creativity.Create an Open environment by Balancing People and Client Experiences by Cultivating Trust .Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise .u00A0About You:Experience working in a busy agency or client-side d isplay and p rogrammatic team is key to this role. u00A0 We are looking for a candidate who is able to display the following attributes:Strategic Campaign Management : You have a strong background in planning, managing, and optimising display and programmatic campaigns .u00A0Reporting and Insights: You are skilled at compiling detailed, insightful end-of-campaign reports and presentations, and have experience collaborating with teams to deliver regular client updates, such as QBRs and annual reviews.u00A0Client and Stakeholder Relationships : You have a track record of building strong relationships with clients and external partners. You are confident presenting to clients and leading calls, ensuring clear and effective communication at all times .u00A0Collaboration and Attitude : You thrive in a collaborative team setting, bringing a positive, proactive, and solutions-focused approach to your work.Teamwork is key to this role and we are looking for someone who is collaborative, friendly, and with a can-do attitude.In return the successful candidate can expect to work as u00A0 a member u00A0 of a u00A0 fun and engaging u00A0 team u00A0 that is part of a u00A0 company u00A0 that u00A0 truly champions learning, development and will invest in your career u00A0 over the long term.u00A0Life at WPP Media and BenefitsOur passion for shaping the next era of media includes investing in our employees to help them do their best work, and weu2019re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media and WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. u00A0 u00A0WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics . We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we''re together, fostering creativity, collaboration, and connection. That''s why weu2019ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.Please read our Privacy Notice (

https://www.wppmedia.com/pages/privacy-policy )

for more information on how we process the information you provide.u00A0While we appreciate all applications received, only those candidates selected for an interview will be contacted. u00A0#LI-Promoted

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