Role: ADOBE ANALYTICS Location: London Contract (6months +) Inside IR35 Job description Implementation andamp; Architecture: Design and maintain Adobe Analytics tracking solutions using Adobe Launch (Tags) or AEP Web SDK. Develop and manage Data Layers (JSON/XDM) to ensure consistent data collection. Technical Configuration: Configure eVars, props, success events, and processing rules within the Adobe Analytics admin console. Validation andamp; QA: Perform rigorous testing using tools like Adobe Experience Platform Debugger, Charles Proxy, and Observe Point to ensure data accuracy across DEV, QA, and PROD environments. Reporting andamp; Analysis: Build advanced dashboards and visualizations in Analysis Workspace. Perform deep-dive analysis on user behavior, conversion funnels, and marketing attribution. Integration: Connect Adobe Analytics with other Adobe Experience Cloud tools, specifically Adobe Target (A4T) for A/B testing and Adobe Audience Manager. Compliance: Ensure all implementations adhere to global privacy regulations such as GDPR and CCPA. Your Profile Essential skills/knowledge/experience: 4-6 years of hands-on experience in web analytics implementation and reporting. Strong proficiency in JavaScript, HTML, and CSS for custom tagging. Basic SQL for data extraction and Python for advanced analysis are preferred. Experience with Power BI, Tableau, or Google Data Studio for external reporting. Hands-on experience with AWS, Azure, or GCP environments for ..... full job details .....