Job Title: Digital Marketing Specialist Salary: Up to 45,000 DOELocation: Reading (Hybrid)As a Digital Marketing Specialist, you''ll play a crucial role in planning, executing, and optimizing digital marketing campaigns across various channels. From managing PPC and social media ads to optimizing SEO and email marketing, you''ll be at the forefront of our digital efforts.Why Join Us?25 days holiday + bank holidays + birthday off!Training and development programs to advance your digital marketing skills.Hybrid and remote work options to support a healthy work-life balance.Performance bonuses, and additional perks and benefits.Key Responsibilities:Develop, implement, and manage digital campaigns across PPC, display, social media, and email marketing.Conduct on-page and off-page SEO audits, optimize website content.Collaborate with content creators to develop blog posts, videos, infographics, etc.Monitor key performance metrics using tools like Google Analytics.Manage organic and paid social media campaigns on platforms like Instagram, LinkedIn, Facebook, and Twitter/X.Run A/B tests on digital ads, email marketing, and landing pages.What We''re Looking For:2-4 years of experience in digital marketing, with hands-on expertise in PPC, SEO, social media, and content marketing.Proficiency in Google Analytics, Google Ads, SEO tools (e.g., Ahrefs, SEMrush), and email marketing platforms (e.g., Mailchimp, HubSpot).Strong data interpretation skills to analyze campaign performance and ..... full job details .....