UK Marketing Manager

-50,000 - -60,000 DOE

12 months FTC MAT Cover

Hybrid - Woking HO x 3 days, WFH x 2

An exciting opportunity for a commercially minded and creative Marketing Manager to lead and execute the marketing strategy for a leading Consumer Goods/ Lifestyle brand.

Reporting to the Marketing Director, you''ll be responsible for planning and delivering integrated campaigns across digital channels, driving customer acquisition, engagement, and retention.

This role is ideal for a hands-on marketer with a strong digital background who can balance strategic thinking with execution.

Key Responsibilities

* Develop and manage integrated, multi-channel marketing campaigns with a focus on digital performance and measurable KPIs.

* Effectively launch new products deploying relevant marketing channels, with effective storytelling backed by insights.

* Own briefing and delivery of product assets, including copywriting, photography and videography.

* Coordinate the marketing calendar and wider marketing team to ensure timely delivery of all planned activities.

* Manage and optimise content for digital channels including website, SEO & blogs, Amazon brand stores, email, social.

* Manage PR agency from briefing to execution and reporting of all projects, including influencer programs.

* Own email marketing, lifecycle campaigns, and segmentation to boost customer engagement and repeat purchase.

* Track performance across channels, analyse KPIs, and report on campaign effectiveness, providing actionable insights.

* Manage assigned campaign budgets and deliver against agreed targets.

* Partner with sales, product, and Ecomm teams to ensure a consistent brand experience across all touchpoints.

* Act as brand guardian, ensuring internal and external partners represent brand in line with brand guidelines and tone of voice.

* Manage 2 direct reports (Social Media Managers).

Skills & Experience

* Proven track record in digital marketing ideally within consumer goods, lifestyle brands.

* Hands-on experience with CRM platforms, email marketing tools (ideally Klayvio), and marketing automation.

* Experience in integrated campaign planning - from strategy through to delivery and reporting.

* Excellent copywriting skills.

* Strong commercial acumen with the ability to balance creativity and performance.

* Excellent project management and stakeholder management skills.

* A proactive, data-driven mindset with a passion for testing, learning, and optimising.

Benefits

* Hybrid working 3 days HO Woking, 2 days WFH

* Holidays 23 per year + Bank Holidays

* Pension

* Private Medical and Dental Cover

* Life Assurance

* Beautiful contemporary office and wonderful working culture!

Please apply, get in touch to hear more

INDCP