Direct Marketing Assistant - Legacy Marketing and Stewardship

Get AI-powered advice on this job and more exclusive features.Application Deadline:

30 March 2025Location:

BurfordApplication Deadline:

30 March 2025Department:

Fundraising, Comms and EngagementLocation:

BurfordCompensation:

£23,400 - £25,000 / year

Description

Contract: Permanent, full time, 35 hours over 5 daysLocation: Burford, (Hybrid – 2 days in the office, 3 days remote)Salary: £23,400 - £25,000 per annumClosing Date: Sunday 30 March 2025Interview Date: w/c 7 April 2025

Are you a motivated and enthusiastic individual looking to build a career in direct or digital marketing? We are looking for a dedicated

Digital Marketing Assistant – Legacy Marketing and Stewardship

to join our team on a full-time basis.

More about the role

Join our Individual Giving team and help drive supporter engagement for Blue Cross! The Individual Giving team is responsible for recruiting, developing and retaining individual supporters of Blue Cross with the goal of maximising the value of their relationship.

In this role, you''ll support the recruitment and stewardship of individuals leaving a gift in their Will, ensuring they receive the best possible experience. Working with the Legacy Marketing Team, you''ll assist in campaign delivery across digital, direct mail, telemarketing, print, and email—ensuring they run smoothly, on time, and within budget.

You''ll also manage key administrative tasks, maintain accurate supporter data, and coordinate with internal teams to handle campaign responses and supporter communications. If you''re organised, detail-oriented, and passionate about animal welfare, we''d love to hear from you!

Key Responsibilities

Increase supporter engagement with Blue Cross legacy giving and In-Memoriam programmes.

Support marketing activities for free Will writing partners, Pet Peace of Mind service, and gifts in Wills.

Manage administrative tasks, including proofreading, stock management, and supporter communications.

Liaise closely with the Legacy Administration team to handle supporter enquiries sensitively.

Build strong relationships with internal teams, external agencies, and suppliers to deliver effective campaigns.

Assist in briefing and coordinating with creative, digital, and data teams to ensure campaign effectiveness.

Oversee approval processes, ensuring accuracy in copy, artwork, and campaign materials.

Support database management, ensuring accurate recording of supporter data and insights.

About you

We are looking for a self-motivated, well-organised, and proactive individual to join our team. You will have excellent communication and interpersonal skills, with the ability to manage multiple tasks and meet both short- and long-term objectives and deadlines. With a keen eye for detail and a supporter-centric mindset, you will play a vital role in enhancing donor loyalty and improving supporter experiences.

This role requires flexibility, including occasional travel, overnight stays, and some evening or weekend work. As a team player, you will be confident, positive, and able to engage with people at all levels, building strong relationships with both colleagues and supporters. Given the sensitive nature of our work, your ability to communicate effectively and show empathy will be essential.

Essential Qualifications, Skills, and Experience

Interest in a direct, digital marketing or legacy marketing role

Experience of database marketing

Experienced in understanding how to engage customers/supporters and improve overall customer/supporter experience

Ability to stay up to date with changing guidelines relating to direct marketing and fundraising specifically GDPR legislation

Excellent working knowledge of software applications particularly Microsoft Word, Excel and PowerPoint

Ability to demonstrate, understanding and apply our Blue Cross values

Desirable Qualifications, Skills, and Experience

Good copywriting skills and the ability to evaluate the quality and suitability of external copywriters (for example, working with marketing agencies and freelancers)

Digital marketing experience

Experience of direct marketing, individual giving or legacy marketing

Experience of CRM databases

Knowledge of GDPR and best practice for data

How to apply

Click the apply button below and complete the online application process before the closing date on

Sunday 30 March 2025 .

We reserve the right to close this vacancy early should we receive an overwhelming response.

Blue Cross benefits

Our people are the most important part of delivering our purpose. If it weren''t for their amazing efforts and commitment, we wouldn''t be able to make the difference that we do today. In return, we want to provide you with the best working environment we can.

With a wide range of perks aimed at enhancing your life both inside and outside of work, you''llthrive in a supportive and rewarding environment.

Our generous benefits package includes:

38 days per year, increasing to 43 with service (including bank holidays). For part-time roles, holiday entitlement is calculated pro-rata.

Pension scheme with enhanced employer contribution

Life assurance

Unlimited access to an employee assistance programme

Programmes for physical and mental wellbeing support

Free access to GP via MetLife

Recognition scheme

Annual volunteer days

Claim for professional fees

Charity worker discounts across a variety of retailers.

We want you to feel valued and supported throughout your career with us. For more details on our benefits and to see how we invest in our team, visit the ''Why Work for Us'' page on our website.To read more about the benefits Blue Cross has to offer, please visit the ''why work for us'' page on our website.Seniority level

Seniority level Entry levelEmployment type

Employment type Full-timeJob function

Job function Marketing and SalesIndustries Non-profit OrganizationsReferrals increase your chances of interviewing at Blue Cross UK by 2xWe’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr