Senior Marketing Manager

The company are seeking a dynamic Senior Marketing Manager to join a fast-paced, high-growth client development team. The successful candidate will be instrumental in the development of engaging and results-driven campaigns, sales enablement, account-based marketing.Client DetailsPension advisory business in London who are looking for a new senior marketing manager (interim). This is a mat cover position and starting July/August. DescriptionRole and ResponsibilitiesDevelop and lead strategic sales and marketing plans and campaigns, including developing content assets, email marketing, website and digital optimisation, social media, strategic partnerships and sponsorships.Lead and deliver the brand''s client satisfaction programme including supplier programme management and monitoring business strategy-based KPIs such as NPS and client verbatim.Lead an account based marketing programmes for identified accounts, establishing a clear understanding of client issues, behaviours and preferences to design and oversee activity and campaigns to build client engagement, strengthen relationships and demonstrate increase revenue opportunities within high growth potential clients and targets.Plan and lead industry conferences, trade shows, events, webinars and partnerships, ensuring strong brand presence, and monitored KPIs aligned to strategic business objectives.Demonstrate consistently a measured link between the brand''s marketing activity and resulting lead generation. Support the ..... full job details .....
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