Sr Social Media Specialist

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Sr Social Media Specialist
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AltoOverview
We are seeking a dynamic Senior Social Media Specialist to join our global social media team in the London office, supporting our brand and campaigns across the EMEA region. The role focuses on localization, regional amplification, and storytelling that resonates with EMEA audiences.Responsibilities
Lead the execution of EMEA social media programs in partnership with the global social team, including adapting messaging and assets to resonate with regional audiencesCreate compelling social content for LinkedIn, X, Instagram, Facebook, and Threads, with a focus on regional storytelling and voicePartner with campaign managers to localize and amplify case studies, thought leadership, and customer wins across EMEA marketsCoordinate event coverage and travel for key regional events like Ignite on Tour, capturing moments and developing content in real timeCraft engaging content for our Employee Advocacy platform to empower regional teams and partners with brand-aligned contentManage stakeholder feedback and approvals while keeping projects on trackCollaborate with designers and video editors (or edit simple graphics/videos yourself) to bring ideas to lifeMonitor and report on key performance metrics, applying insights to optimize strategyParticipate in social listening activities and share EMEA-specific insights with global teamsHelp manage agency partners to ensure on-time, high-quality deliverablesTravel is required for this role to support Ignite on TourQualifications
4+ years of experience in social media, content marketing, or digital marketing within a B2B or high-tech environmentStrong writing, editing, and storytelling skills—especially for social-first formatsFamiliarity with EMEA audiences and an understanding of how to adapt content for different cultures and regionsExperience collaborating with designers and editors; basic design or video editing skills (e.g., Photoshop, Final Cut) are a strong plusComfortable working in a global, fast-paced environment with shifting prioritiesExperience working with social media scheduling and analytics platforms (e.g., Sprout Social, LinkedIn Campaign Manager)A self-starter with solid organizational and project management skillsBonus: experience working on influencer programs, customer marketing, or executive social contentTeam and Commitment
Joining our social team means being the front page of the Alto brand. We set high standards, push creative boundaries, and tell compelling stories to amplify our brand voice. We are looking for someone who is ambitious and ready to help shape the future of digital security through exceptional social media strategies.EEO Statement
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com. Palo Alto Networks is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics. All your information will be kept confidential according to EEO guidelines.
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