Marketing Lead Beauty and Healthcare Northern Ireland CompetitiveZachary Daniels Recruitment are partnering with a market leading wholesale and consumer business operating across the UK and Ireland, supplying the pharmacy, health and beauty sectors. Alongside a well-established distribution model, the business has a growing portfolio of own brands, driving innovation and commercial growth across multiple channels.This is a fantastic opportunity for a commercially focused Marketing Lead to take ownership of brand and marketing strategy across both own brand and distribution, playing a key role in shaping the next phase of growth.The Marketing Lead will define and deliver a multi-channel marketing strategy across own brand and distribution, balancing long term brand building with commercial performance.This is a broad and high impact role, where the Marketing Lead will lead a cross-functional team, oversee budgets, and ensure all campaigns are aligned to commercial objectives, driving both engagement and revenue.Key ResponsibilitiesDevelop and lead the overall marketing strategy across own brand and distribution channelsOwn brand positioning, ensuring consistency across all marketing touchpoints and campaignsLead product marketing and launch strategy, aligning with key trading periods and customer demandOversee social media and content strategy across platforms including TikTok, Instagram, Facebook and LinkedInDrive digital marketing performance across ecommerce, email and ..... full job details .....