Sales Lead Generation Specialist

Location: Office Based- Bracknell

About the Role
We are seeking a proactive and results-oriented Sales Lead Generation Specialist in an exciting newly created role, to support the growth of a fantastic company operating within the medical sector. This role focuses on identifying potential business opportunities, researching target markets, and generating qualified leads to support the sales pipeline. The ideal candidate will be comfortable engaging with prospective clients, maintaining accurate records, adhering to KPI’s and targets and collaborating with internal teams to drive business development efforts.

Key Responsibilities

• Research and identify prospective customers, organisations, and decision-makers within relevant markets.
• Generate and qualify new sales leads through a variety of outreach methods, including email, phone, social platforms, and industry research and internal search tools.
• Build and maintain a pipeline of potential opportunities for the sales team
• Collaboratively work with the sales team and wider teams to achieve business goals.
• Conduct initial outreach to introduce company solutions and assess customer interest.
• Schedule meetings and appointments between prospective clients and sales representatives.
• Maintain accurate and up-to-date records within CRM systems and lead databases – experience of using Hubspot would be beneficial.
• Monitor industry trends and identify emerging opportunities for business growth.
• Collaborate with sales and marketing teams to support lead generation campaigns and initiatives.
• Follow established processes for lead qualification and handoff to the sales team.
• Prepare regular activity and performance reports.

• Previous experience in lead generation, sales development, business development, telemarketing, or a related role.
• Strong communication and interpersonal skills.
• Excellent research and prospecting abilities.
• Ability to engage professionally with stakeholders at various organisational levels.
• Strong organisational skills and attention to detail.
• Experience using CRM platforms and sales engagement tools is desirable.
• Self-motivated with the ability to work independently and manage multiple priorities.

• Familiarity with B2B sales processes and lead qualification methodologies.
• Understanding of medical-sector business environments is advantageous but not required.

• Number of qualified leads generated.
• Conversion of leads into sales opportunities.
• Pipeline growth and prospect engagement metrics.
• Accuracy and completeness of CRM data.
• Achievement of individual and team performance goals.

• £30k-£35k basic plus commission – OTE of £50,000
• Supportive, friendly and collaborative working environment.
• The opportunity to contribute to the growth of an innovative organisation operating within the medical sector.
• Onsite parking
• Pension Scheme