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Permanent

Digital Account Director - FTC

London
money-bag Negotiable
EC57CF120EDCE6C6527AA97E740BDB78
Posted Yesterday

Digital

Account Director –

Richemont

(Cartier, Van Cleef)

, Kenneth Green, Coca ColaAbout

WPP MediaWPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.comAbout

EssenceMediacom

: A Leading

WPP Media

BrandEssenceMediacom

:EssenceMediacom

is a new breed of media agency. Grounded in analytics and insights and powered by data and technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data and technology, built for people and algorithms, built around diverse schools of thought, built to test and learn at scale, and, crucially, built to evolve.Role Summary and ImpactWe are looking for a

digital

specialist

across

d

isplay and

p

rogrammatic

to continue their career as

Account

Director.

This person

will

assume

day-to-day

responsibility

and strategic

digital planning across the

d

isplay and

p

rogrammatic space for Riche

mont (Cartier,

V

an

Cleef, Piaget), Kenneth Green and Coca Cola,

and will

also

help

oversee a team of more

junior staff responsible for the

everyday

running of th

e

account.Experience

managing

a

team of

digital

specialists, preferably in an agency

environment,

would be of benefit.

This person will also be required to develop strong relationships with clients, suppliers,

and other stakeholders

becoming a

trusted

voice for all things

d

isplay and

p

rogrammatic

.

As such the ideal candidate is someone with

extensive knowledge of

digital

advertising

across key platforms

.

A closer lookYou hold excellent knowledge of the UK

d

igital

media

landscape and are well-versed in

planning and activating across

digital media.

You have strong communication and project management skills and can engage with stakeholders effectively. You will also work

closely with other media specialists to

oversee delivery of

an integrated plan, often taking the lead in using digital/social

to link other media channels and understanding how other media plans fit in the system.

You

will be responsible for delivering exceptional and exciting

digital

work as well as the output of a

manager

for

a

team of planners

.

Key Responsibilities:Account

Directors

are

charged with

responsibility for the

day-to-day

d

igital strategy and output

of one (or more)

client

accounts,

with several key areas of focus.

These include:

Client

and Partner

ManagementResponsible for

delivering on

the over-arching

d

isplay and

p

rogrammatic

strategy across the account(s) and ensuring this ties in with the wider digital and comms strategy.Acting as

a

key

digital

point-of-contact for your client(s) ensuring their continuing confidence in the quality of the team and agency’s

digital

output.Demonstrating

a

deep

understanding of the media and technology developments that influence

your

client’s business. Able to identify opportunities to test and innovate in the

d

isplay and

p

rogrammatic

space, presenting these opportunities to stakeholders and securing client backing.Managing internal and external stakeholders to ensure multiple projects can be delivered simultaneously and to the required standard.Building and maintaining relationships with the key media partners

and tech platforms

.Campaign ManagementOverseeing the production of comprehensive

digital

media plans (+ supporting material) that align with client’s objectives and KPIs. Able to clearly articulate the rationale for proposed campaign tactics (channels, budget, audience, formats etc.) and present these back,

both to internal and external stakeholders.Responsible

for the end-to-end

setup (from brief to end of campaign report)

of

digital

campaigns across all relevant platforms

/partners, working with 3

rd

party vendors and in-house programmatic teams to ensure accurate setup

of campaigns

.Responsible for maintaining the standard of regular quality assurance (QA) checks undertaken by

those

working on the account to ensure campaigns are set up to defined best practice standards (and helping to evolve these best-practices as necessary).Working with team to ensure the standard and accuracy of weekly/monthly campaign performance reports.

Leading

client calls on a regular basis and supporting the

wider

team to present results as necessary.Ensuring all performance commentary delivers valuable insight and recommendations to clients. Working with the team to identify trends and recommend actions to capitalise/mitigate these trends as necessary.Ensuring the standard of end-of-campaign reporting and quarterly/annual reviews. Leading standalone research projects as required by the client.

People ManagementEnsuring the effective management

1 or 2 Digital Planner Buyers

,

ensuring workloads are sufficiently monitored and prioritised to ensure deadlines are met.Work with your

team leadership to help train and develop entry level team members. Leading by example to motivate and encourage all those with less experience on the team.Communicate clearly and in a timely manner with internal and external stakeholders as required across email, chat, video and in-person. Leading presentations where necessary.Operational ExcellenceIdentify opportunities to test and innovate in the

digital

space. Presenting these opportunities to stakeholders and securing client backing.

Developing these into initiatives that can be used to further evolve the standard and efficiency of

digital

buying across the wider team.Developing tailored testing/learning agendas for clients that drive clear and actionable insight.Working closely with planning team + other channel specialists to ensure

our digital

activity compliments and enhances the wider marketing mix.Collaborating on thought-leadership pieces and POVs for the agency

.Responsible for the

accurate

and effective management of agency finance processes.

Ensuring the immediate team fulfil the mandatory finance process in a timely and accurate manner to ensure prompt payment/invoicing and minimise finance queries.

Skills and ExperienceAt

WPP Media

, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace

WPP and

WPP Media

’s

shared

core

value

s:Be

Extraordinary

by

Leading Collectively

to

Inspire transformational Creativity.Create an

Open

environment by

Balancing People and Client Experiences

by

Cultivating Trust

.Lead

Optimistically

by

Championing Growth

and Development

to

Mobilize the Enterprise

.About You:Experience working in a busy agency or client-side

d

isplay and

p

rogrammatic

team is key to this role.

We are looking for a candidate who

is able to

display the following attributes:Strategic Campaign Management

: You have a strong background in planning, managing, and optimising display and programmatic campaigns

.Reporting and Insights:

You are skilled at compiling detailed, insightful end-of-campaign reports and presentations, and have experience collaborating with teams to deliver regular client updates, such as QBRs and annual reviews.

Client and Stakeholder Relationships

: You have a track record of building strong relationships with clients and external partners. You are confident presenting to clients and leading calls,

ensuring clear and effective communication at all times

.Collaboration and Attitude

: You thrive in a collaborative team setting, bringing a positive, proactive, and solutions-focused approach to your work.Team Leadership and Development

: You have experience line managing and mentoring team members, supporting their development, and ensuring day-to-day workloads are managed effectively. You are comfortable training junior colleagues and fostering an inclusive, supportive team environmentTeamwork is key to this

role

and we are looking for someone who is collaborative, friendly, and with a can-do attitude.In return the successful candidate can expect to work as

a member

of a

fun and engaging

team

that is part of a

company

that

truly champions learning, development and will invest in your career

over the long term.

Life at

WPP Media

and BenefitsOur passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment.

WPP Media

employees can tap into the global

WPP Media

and WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.WPP Media

is an equal opportunity employer and considers applicants for all positions without discrimination or regard to

particular characteristics

. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we''re together, fostering creativity, collaboration, and connection. That''s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.Please read our Privacy Notice (

https://www.wppmedia.com/pages/privacy-policy

)

for more information on how we process the information you provide.While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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