OverviewKM Recruitment is a specialist UK wide recruiter for the Skills and Employability Sectors.

Job Title: Digital Marketing Executive - Education and Training sector

Location: Office / remote based

Salary: £32,000 - £35,000 Dependent on experience

Type: Full time, Permanent

KM Recruitment is pleased to be recruiting on behalf of a leading training provider, who are currently looking to appoint a Digital Marketing Assistant.

Responsibilities

Support the implementation of the client’s digital marketing strategy to promote apprenticeships and other commercial training provision.

Contribute towards business growth and increased social media presence by creating engaging content (graphics, reels, videos, blogs, thought pieces) across digital platforms (social media, website, email).

Oversee social media activity, ensuring brand consistency and staying ahead of new trends to create fresh content across all channels.

Deliver marketing campaigns to boost learner applications and employer engagement.

Maintain the website using a CMS and support on-page content improvements.

Assist with coordinating email marketing efforts and CRM database updates.

Build online communities through active engagement.

Contribute to the design and production of copy (Canva essential; Adobe desirable).

Monitor and report on social media activity and campaign engagement.

Help plan, deliver, and promote events.

Essential Criteria

Experience of working within a marketing role, ideally within the Apprenticeship / Training sector – a minimum of 2 years.

Experience of using key social media platforms with a keen sense of branding and design.

Strong design and video-editing capabilities are desirable.

Experience of using Canva (or equivalent), knowledge of different content formats, and ability to create engaging copy, visuals, and multimedia content.

Excellent written and verbal communication skills.

Please note: KM Recruitment receive a high number of applications for each role advertised and although we would like to, we are not always able to deliver feedback to unsuccessful candidates. If you have not been contacted within 4 days then unfortunately your application has been unsuccessful. Thank you for your interest and keep an eye on our website for future opportunities.

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