The Paid Media Manager will oversee the planning, execution, and optimisation of paid digital campaigns across various platforms. This role requires expertise in digital advertising within TechClient DetailsMy client are a leading and established company operating within the technology and telecoms industry. They are known for their innovative products and commitment to delivering cutting-edge solutions to their customers. DescriptionPaid Media Strategy and ManagementOwn and manage paid media strategy across Google Ads and other relevant platforms (Bing Ads and emerging AI Ads) to drive traffic, conversions, and revenue growth for the D2C website.Plan, optimise, and scale campaigns across Search, Shopping, Performance Max, Demand Gen, and remarketing campaigns.Work closely with external paid media agencies to develop strategy, oversee campaign execution, ensure best practice implementation, and drive continuous performance improvement.Continuously test audiences, creatives, bidding strategies, landing pages, and campaign structures to improve efficiency and maximise ROAS.Manage and allocate paid media budgets effectively to achieve commercial targets and growth objectives.Monitor industry trends, platform updates, competitor activity, and developments in AI advertising to identify new opportunities and maintain a competitive advantage. Cross-Channel CollaborationCollaborate closely with SEO and Content to align paid and organic strategies, keyword insights, seasonal ..... full job details .....