About The RoleTeam - Direct Acquisition - Marketing Working Pattern - Hybrid - 2 days per week in the Vitality London Office. Full time, 37.5 hours per week. We are happy to discuss flexible working! Top 3 skills needed for this role:Expertise in performance marketing across paid channelsStrong analytical capability with advanced Excel skillsEffective leadership and agency managementWhat this role is all about:This 12-month fixed-term role offers the chance to drive meaningful commercial impact from day one, combining hands-on performance delivery with high-level strategic influence.Months 1-6: You''ll lead our digital performance marketing campaigns end-to-end, directly powering UK D2C sales for Vitality Health and Life.Months 7-12: You''ll broaden into a strategic leadership role, overseeing all digital performance channels across Health and Life and Health SME.Throughout both phases, you''ll own performance, creative direction, optimisation and agency partnership management-shaping how digital performance marketing operates at scale within Vitality. Key ActionsFirst 6 Months:Use Excel and reporting platforms including Looker Studio, Google Analytics, SA360 and Power BI to support daily campaign management, reporting, analysis and insight generation to drive KPIsPartner with the media agency to plan, launch and manage campaigns across Google, Meta, LinkedIn, TikTok and display, applying performance marketing best practice throughout.Act as the performance lead, confidently ..... full job details .....