Business Analyst Kent - Hybrid (3 days on-site) Competitive Salary + BonusVIQU have partnered with a leading organisation seeking an experienced Business Analyst to join their Portfolio and Technical Initiatives team. This is a customer-facing role for a confident BA who can own the end-to-end lifecycle, challenge assumptions, and analyse business problems to deliver effective solutions. You''ll work across CRM, finance platforms, cloud infrastructure, and integrations in a fast-paced, low-hierarchy environment.Key Responsibilities as a Business Analyst:• Own the full BA lifecycle from discovery through to delivery and validation. • Analyse and challenge business processes to identify improvements and opportunities. • Lead workshops and use structured techniques to gather and define requirements. • Translate business needs into clear user stories, use cases, and acceptance criteria. • Collaborate with technical teams (Salesforce, D365, AWS) to ensure alignment and delivery. • Produce key artefacts (process flows, data flows, user journeys). • Identify risks, dependencies, and data considerations. • Support delivery, testing, and ensure solutions meet business needs.Key Requirements as a Business Analyst:• 4-8 years'' experience as a Business Analyst in digital/technology environments. • Proven ability to own end-to-end BA activities. • Strong analytical mindset with confidence to challenge and problem-solve. • Experience improving processes and delivering business-focused ..... full job details .....