Marketing and Communications Manager

Real Estate Marketing and Communications Manager Location: Birmingham - Hybrid 2 days on-site per week Salary: £45,000 The Opportunity: An exciting opportunity to join a regional destination promotion agency focused on attracting investment, events, and tourism. The organisation is entering a dynamic phase following the launch of a Local Growth Plan aimed at accelerating regional development. This role will focus on promoting the region''s towns and cities to real estate audiences, supporting regeneration efforts. It involves strategic marketing, content creation, digital channel management, and event promotion, offering the chance to lead impactful campaigns across multiple teams. Key Responsibilities:Strategic Marketing and Communications Planning - Develop and implement a comprehensive marketing strategy targeting real estate audiences. - Collaborate with Business Development to segment audiences (e.g., investors, developers). - Create channel strategies across digital, PR, and events. - Define KPIs and reporting metrics.Regional Narrative and Brand Development - Shape messaging around the region''s investment potential. - Identify storytelling opportunities through media and events. - Ensure brand consistency across internal and external communications.Content and Campaign Leadership - Lead all real estate-related marketing outputs. - Create diverse content (blogs, case studies, newsletters, thought leadership). - Maintain an "always-on" digital presence. - Manage ..... full job details .....
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