Important notice In line with our redeployment policy, we''ll prioritise applications from employees who are under formal notice of redundancy. You''ll lead our organisational approach to being audience-led, a key factor to the success of our new strategy. Your team of specialists and commissioners will source and develop actionable data and ensure our work is focused on the people we serve. Working as a senior leader in the organisation, you''ll be a critical voice in our decision making and resource allocation. You''ll be accountable for a ten-year audience development strategy, setting milestones that guide all our work. You''ll develop external partnerships and relationships that underpin our approach and ensure we are innovative and future-focused. You''ll oversee a step change in the impact we have on people and their relationships with us, supporting our Growth, Access and Inspire ambitions. Salary: circa £67,236 dependant on skills and experience. What it''s like to work here The Communications and Fundraising directorate is the part of the National Trust where we do marketing, brand, communications, campaigns, fundraising, public engagement and audience development. We design work that grows the National Trust''s reach and impact, so we can serve more people and communities than ever before, through creative and impactful campaigns, experiences and content. In the coming years we''ll engage millions more in our cause at every level of society, activating people ..... full job details .....