Our client - an innovative, industry-leading manufacturer serving the construction, industrial, and rail sectors - is seeking a Digital Marketing Manager to join their growing team. This is a newly created role offering the chance to work with cutting-edge products in a purpose-led business that values integrity, creativity, and collaboration.As Digital Marketing Manager you will take ownership of all digital channels and deliver best-in-class performance. This is a pivotal role for someone who thrives on optimising campaigns, managing agencies, and leveraging marketing technology to drive growth.Key Responsibilities:Digital Strategy and PerformanceOwn and manage all digital channels (website, social media, email, paid media)Develop and execute strategies to maximize ROI across SEO, PPC, UX/CRO, and social campaignsMonitor and analyse performance metrics, providing actionable insightsAgency ManagementCollaborate with external agencies for SEO, UX/CRO, PPCScrutinise agency plans and challenge recommendations to ensure optimal resultsIdentify opportunities to bring certain activities in-house where feasibleMarketing TechnologyMaximise the use of HubSpot Marketing Pro for automation, lead nurturing, and reportingEnsure CRM and marketing automation workflows are optimised for conversionContent and Social MediaOversee all social channels, ensuring consistent brand voice and engagement aligning to the correct persona target audiencesManage website content and functionality to ..... full job details .....