This is an exciting opportunity for a Digital Marketing Executive to contribute to the growth and success of a retail company. Based in Bolton, you will be responsible for managing and optimising digital marketing strategies to enhance online presence and customer engagement.Client DetailsThe company operates within the retail industry and is a medium-sized organisation with a strong focus on expanding its digital footprint. They are committed to delivering excellent products and services to their customers while fostering innovation in their operations.DescriptionDevelop and implement effective digital marketing campaigns to drive traffic and sales.Manage and optimise paid advertising campaigns across various platforms.Oversee social media content creation and engagement strategies.Analyse website performance and user behaviour to improve SEO and conversion rates.Collaborate with internal teams to align digital strategies with broader marketing goals.Monitor industry trends to identify new opportunities for growth and innovation.Prepare detailed reports on campaign performance and key metrics.Ensure consistent brand messaging across all digital channels.ProfileA successful Digital Marketing Executive should have:Experience in managing digital marketing campaigns, including PPC and SEO.Strong understanding of social media platforms and content strategies.Proficiency in using analytic tools to evaluate performance and inform decisions.Excellent organisational skills and ..... full job details .....