Marketing Executive

An exciting opportunity to join our client who are market leaders and experts in their field, committed to improving business performance for their customers as trusted partners.

Location: Horsforth

Salary: £30,000 – £34,000 DOE plus excellent benefits including a generous company bonus and 23 days annual leave + stats (increasing with length of service) and more.

As Marketing Executive you will focus on creating high-quality, engaging content for our client's website, blog, email campaigns, social media, brochures, and flyers. This role requires a technical approach to support the expert consultancy-led approach in delivering solutions to customers.

Responsibilities include:

• Lead Generation, identifying prospects through research techniques and collaboration with the wider team
• Plan and manage a content calendar to ensure consistent content production
• Creating engaging and original articles, marketing collateral, emails, and social media posts
• Repurposing content across multiple platforms
• Maintaining the company websites and updating copy
• Integrating keywords into short- and long-form content
• Researching trends and new products
• Developing an understanding of the key drivers of customers and prospects
• Track and report on content performance metrics

What we are looking for:

• Minimum 2 years’ experience in content marketing role
• B2B marketing experience
• Proven experience in lead generation through multi-channel marketing strategies
• Proficient in website platforms 
• Experience with email marketing platforms
• Strong understanding of SEO principles and tools.
• Familiarity and experience using Adobe Creative Suite and Canva is advantageous
• Excellent writing, editing, and proofreading skills.
• Strong research and analytical skills.
• Ability to manage multiple projects and meet deadlines while allowing for flexibility if priorities change.
• Creative thinking and problem solving abilities.

To apply for this exciting Marketing Executive submit your CV via the link or contact Unity Resourcing for more information.