Head of Marketing Multi-Brand Consumer Retailer (GM and FMCG) West London/Hybrid up to 75k Basic Scale Up BusinessA growing consumer retail business with a portfolio of brands across general merchandise and FMCG is looking for a commercially focused Head of Marketing to strengthen brand performance and support the next stage of growth.This role sits at the intersection of brand clarity and commercial delivery. The immediate priority is to establish clear brand pillars and reposition parts of the portfolio so they resonate more strongly with customers and perform more effectively across DTC ecommerce, wholesale and Amazon marketplace channels.This is a dual-track role requiring both strategic thinking and hands-on execution. It will suit someone used to operating in a resourceful, fast-moving scale-up environment, where marketing decisions are driven by impact and results rather than large budgets or layers of process.Working closely with founders and senior leadership, the Head of Marketing will shape how the brands are positioned, prioritised and activated, ensuring marketing activity supports both brand strength and measurable commercial growth.Key Responsibilities in the position of Head of Marketing:Lead a commercially driven marketing strategy across a portfolio of GM and FMCG brandsEstablish clear brand pillars, positioning and messaging, supporting a phased rebrand across the portfolioEnsure brand development translates into stronger sales performance across DTC, ..... full job details .....