Head of Brand, Digital and eCommerce
This role leads the overall marketing strategy, integrating brand, digital marketing, and eCommerce to drive customer acquisition, conversion, and retention. It requires cross-functional leadership to align teams, optimise performance through data-driven campaigns, and deliver consistent, commercially impactful growth.Client DetailsOur client continues to scale and are dedicated to providing excellent patient care and innovative healthcare solutions. They are looking for a skilled professional to enhance their marketing presence and support their mission to deliver high-quality services for their consumers and customers.DescriptionDevelop and lead the overall strategy, covering brand, digital marketing, and eCommerce performanceProtect and grow brand reputation with consistent messaging across all channels and touchpointsDrive customer acquisition, conversion, and retention through data-led campaigns and digital activityLead and develop a high-performing, cross-functional digital marketing teamCollaborate with senior leadership and operational teams to align marketing with business goalsManage and optimise marketing budgets to deliver strong ROI and commercial impactOversee website, content, social media, and digital performance (including SEO and campaigns)Create effective internal communications to engage teams and align them with strategyImplement scalable processes and tools to improve marketing efficiency and adoptionMeasure, analyse, and report on performance, using ..... full job details .....
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